明星代言问题
On the Celebrity Spokesperson
（celebrity 名人，名流;名声，著名;知名人士，社会名流。）
（spokesperson 代言人;（男/女）发言人。）
Currently， we could hardly live a single day without seeing a celebrity spokesperson promoting a product or a social campaign on TV， net or other media. This is an intensely popular trend that we cannot fail to notice.
There is no doubt that the celebrity spokespeople could boost the sale of a product. A host of celebrity spokespersons， however， have emerged as the marketing tool of some companies， even companies producing and selling fake and inferior items. This kind of behavior has produced negative impacts on consumers and whole society， which should be severely criticized and penalized. Of course， as is known to all， everything has both bright and dark sides. Some stars’ endorsement of social activities and public campaigns raises public awareness， giving rise to changes in public behavior. In this case， they serve as positive role models of the general public. To name only one case： Pu CX， a household figure， acting as the celebrity spokesman of the China AIDS Foundation， contributes greatly to the cause of AIDS prevention and cure in China.
currently 现在;一般;流畅地;目前现在;通称地，普遍地，当前;目前，眼前地。
campaign 战役;运动，活动;竞选运动;从事运动;竞选运动;作战，出征。
intensely 强烈地，极度;紧张地，认真地;热情地，热切地。
fail 不及格;失败;失灵，失去作用;（指健康）衰退，变弱，消失;破产，失去支付能力;缺乏，不足，（作物）歉收。
boost 一举，一抬，一推;推动，帮助，促进;提高，增加。
host 主人，东道主;旅馆老板;节目主持人;寄主，宿主;主机。一大群，许多。
emerge 浮现，出现;发生，显露，暴露;摆脱，露头，出头。
fake 伪造，捏造，冒充;假装;欺骗，迷惑;冒牌货，仿造品;冒充者，骗子。
inferior 低等的，下级的;次的，较差的;低于他人者，部下，属下;次品。
items 项目。
produce 生产，出产，制造，创作;生育;拿出，出示，提出;上演，上映，播放，出版;引起，产生，招致。
negative 否定的，否认的;片面的，消极的。
impact 冲击，撞击，碰撞;冲击力，撞击力;影响，作用。
severely 严格地，严厉地，严重地，严肃地;朴实无华地。
criticize 批评，批判;苛求，非难。
penalize 对。..处刑，规定。..应处刑;是不利，对。..不公平;处罚。
endorsement 背书，签署;赞同，支持;背书保证，找明星代言。
household 一家人，家眷，家庭，户;普通的，为人所知的。
关于选秀节目
Over the past couple of years， a variety of talent shows have emerged on TV channels across the nation， from Super Girls to Happy Boys and so forth. This type of entertainment program is intensely popular， especially among young adults and has produced profound impacts on their studies and life.
There are a couple of reasons behind the tide. To start with， young folks need role models to learn from. So many of them are crazy for contestants participating in these programs. This gives rise to the increasing emergence of these shows because TV networks naturally need to cater to young audiences. Plus， thanks to economic and political reforms carried out by the government， this crop of young generation have more freedom and desire to express and showcase themselves. Therefore， a growing number of young people desire to get involved in these shows.
This is a divisive topic. On my personal level， the talent show is a superb means of relaxing and amusing and can hugely relieve our strains. As college students， however， we could not afford to indulge in them and should be aware of the utmost importance of studies.
a couple of 一对，几个，三两个;两三个;两个，几个。
a variety of 种种;各种各样，不同种类;多种多样的;若干不同的。
and so forth 等等，诸如此类，如此等等。
intensely 强烈地，极度;紧张地，认真地;热情地，热切地。
profound 深深的，深刻的，深切的，深度的;渊博的，造诣深的，深奥的;深邃的，很深的;全然的，完全的。
tide 潮，潮汐，潮水;浪潮;潮流，趋势，形势;潮水般的奔流;使随潮水漂流。
role model 榜样角色，模范。
young fogey 穿着举止造作的中产年轻人。
folk 广大成员，人们;民间的，民众的，通俗的。
so much of 甚至于。
crazy for 渴望。
contestant 参加竞赛者，角逐者;质疑者;竞争者;选手;参赛人。
participate in 参加;参与，参加，分享。
give rise to 引起;是发生，造成;导致为。..的原因;导致，产生。
emergence 出现，浮现，露头;上升，出射，羽化。
network 网眼织物;网状物;广播网，电视网;电脑网络;网络，网路。
cater to 迎合，为。..服务;款待;投合。
naturally 自然地，天然地，自然而然。
plus 加，加上;外加，另有。
thanks to 幸亏，由于。
political reform 政治改革。
carry out 实现;完成，落实，贯彻;执行，进行到底。
crop （同时产生的）一批，一群;大量［S］［（+of）］。
showcase 展示，炫耀;陈列。
a number of 一些;若干，许多;一些，许多。
involve in 涉及，卷入，使进入，使连累;牵涉，包含。
divisive 区分的;分裂的;引起不和的。
superb 堂皇的，宏伟的，华丽的;极好的，上乘的，一流的;卓越的，杰出的;出色的。
amusing 有趣的，好玩的;引人发笑的。
hugely 巨大地，非常地。
indulge in 沉溺于，纵情于，享受于，沉湎于;喜爱。
utmost 极限，竭尽所能;极度的，极限的。
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