8.26 AA
32.
汽车销售商说:在把高档汽车放在展厅的一个月,sales增加;把廉价汽车放在展厅的一个月,sales减少。所以总结出:把高级汽车放在展厅能提高profits.
33
The following appeared as part of a business plan created by the management of the Take Heart Fitness Center.
“After opening the new swimming pool early last summer, Take Heart saw a 12 percent increase in the use of the center by members. Therefore, in order to increase the number of our members and thus our revenues, which depend on membership fees, we should continue to add new recreational facilities in subsequent years: for example, a multipurpose game room, a tennis court, and a miniature golf course. Being the only center in the area offering this range of activities would give us a competitive advantage in the health and recreation market.” (pool No.108)
34
The following appeared in a memorandum fromthe development director of the Largo Piano Company.
“The Largo Piano Company has long beenknown for producing carefully handcrafted, expensive pianos used by leadingconcert pianists. During the past few years, however, our revenues havedeclined; meanwhile, the Allegro Musical Instrument Company introduced a lineof inexpensive digital pianos and then saw its revenues increase. In order toincrease Largo
’ssales and in fact outsell Allegro, we should introduce a line of digital pianosin a variety of price ranges. Our digital pianos would be likely to findinstant acceptance with customers, since they would be associated with theprestigious Largo name.”Discuss how well reasoned... etc.
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