GMAT作文题库新增类比题目重点分析(2)

　　2.The following appeared in a memorandum from the information technology department of a major advertising firm:

　　“The more efficient a firm’s employees are, the more profitable that firm will be. Improvements in a firm’s information technology hardware and software are a proven way to increase the efficiency of employees who do the majority of their work on computers. Therefore, if our firm invests in the most powerful and advanced information technology available, employee productivity will be maximized. This strategy ensures that every dollar spent on enhanced information technology will help to increase our firm’s profit margins.”

　　【题目分析】

　　第2题与第1题的出题套路完全相同，只不过，用一般公司的共同经验作为了类比一方，某个特定的广告公司作为类比的另一方。考生可以作为练习题目，参考第1题，进行练习，这里，只给出原文推理线路。

　　∵ other firms: IT improvement à efficiency (1)

　　又∵ other firms = advertisement firm (2)

　　∴ advertisement firm: powerful and advanced IT à productivity à profit (3)

　　3. The following appeared in a memorandum to a team developing accounting software for SmartPro Software, Inc.:

　　“Currently, more professional accountants use SmartPro accounting software than any other brand. However, in the market for personal accounting software for non-professionals to use in preparing their income tax returns, many of our competitors are outselling us. In surveys, our professional customers repeatedly say that they have chosen SmartPro Software because our most sophisticated software products include more advanced special features than competing brands. Therefore, the most effective way for us to increase sales of our personal accounting software for home users would clearly be to add the advanced special features that our professional software products currently offer.”

　　【题目分析】

　　第3题与前两道题的出题套路基本相同，只不过，把类比双方都归于一个公司名下。下面，考生可以参考上面两道题的推理线路分析，将下面的推理线路完成。

　　∵ professional users: à prefer SmartPro (1)

　　又∵ professional users = users (2)

　　∴ users: add à increase sales (3)

　　4. The following appeared in a memorandum from the marketing department of a children’s clothing manufacturer:

　　“Our HuggyBunny brand is the bestselling brand of children’s clothing. Parents everywhere recognize the HuggyBunny logo as a mark of quality, and most of our customers show 美国GREat brand loyalty. Sales reports have shown that parents are more likely to buy children’s clothes with the familiar HuggyBunny brand and logo than otherwise identical clothes without it. Therefore, if we use the HuggyBunny brand name and logo for the new line of clothing for teenagers that our company will soon be introducing, that clothing will sell better than it would if we labeled it with a new brand name and logo.”