《参考消息》2006年7月31日第8版：中国文化开始复兴【香港亚洲时报在线网站7月28日文章】题：中国新的文化大革命China's new cultural revolution
By Antoaneta Bezlova
BEIJING - While the world is getting used to China's ballooning global trade surplus, Chinese mandarins aref_______①over the one area in which the country has been posting a continuous deficit - culture.
（1）China now may be the world's fourth-largest economy, wielding[1] increasing influence in everything from global trade talks to currency rates, but it lacks the success stories of Harry Potter and The Da Vinci Code, which would transform it into a cultural heavyweight.
With Beijing due to host the 2008 Summer Olympic Games, the next few years are being perceived as an opportunity for the country to show that it is more than just the world's largest manufacturingw_______②.
（2）Attempts to use cultural pursuits in boosting China's image overseas are part of Beijing's overall diplomatic strategy to portray itself as a "soft power".
In diplomatic corridors from Africa to Latin America and Asia, Chinese politicians have tried to advance the image of a harmonious and peace-loving country. Culture has come to play an importantp_______③in the persuasion process.
Foreigners in China are frequently reminded that as a civilization with more than 5,000 years of history, the countryb________④a long and impressive cultural heritage. But Chinese people and cultural officials, in particular, also complain that observers overseas get a veryslanted[2]view of China from existing art, culture and news.
Now, Chinese culturalgurus[3]are keen to reverse that.________________________.（为了将中国文化推广到全球各地，他们采取了一项旨在普及汉语的大规模行动。）Beijing has announced plans to set up 100 Confucius Institutes around the world to help foreigners learn China's official language, Mandarin.
As the language is popularized, books and publishing are also being made a focus of China's culturalo________⑤.（3）Officials are looking for a success story that would firmly re-establish China on the literary map of the world and make foreign publishers engage in bidding wars for the translation rights.
Last year provided a glimpse of what the future could hold for one of the world's fastest-growing book markets. Penguin Books set a Chinese record when it purchased for US$100,000 the worldwide English rights to the literary bestseller, The Wolf Totem, by Jiang Rong.
（4）Beijing knows that cultural expressions such as films, music and art can be lucrative export items just as any other product and wants to see China rivaling Japan and South Korea as pop-culture trend setters and major cultural players in Asia.
Currently, the cultural industries of Japan and South Korea account for 13% of the international culture market while China and all the other countries in Asia make up some 6%, the Culture Ministry reports.
In the long years of political campaigns during Mao Zedong'sr_______⑥(1949-76), the Chinese Communist Party rallied people to destroy the "four olds" - everything from old customs and festivals to old beliefs and traditions. （5）But nowadays the market potential of Chinese culture and its appeal to the millions of tourists visiting the country have led to an officially sanctioned cultural renaissance at home as well.
This year the State Council, or China's cabinet, established a new Cultural Heritage Day, devoted to promoting and preserving China's intangible cultural heritage. A protected list of"e________⑦"cultural traditions, including old craftsmanship and festival rituals, has been drawn up, as well as a new law on the preservation of China's cultural heritage. A series of new museums and cultural venues are being planned for unveiling in Beijing before the Olympic Games.
NOTES:
[1]wield v.挥（剑）；施加影响
[2]slant v.倾斜
[3]guru n.权威；倡导者；领袖
试一试：
1．根据首字母提示和译文，填入适当单词：
①Chinese mandarins are f_______ over the one area in which the country has been posting a continuous deficit（中国官员正在为本国一个不断出现赤字的领域苦恼）
②it is more than just the world's largest manufacturing w_______（不只是世界上最大的制造工场）
③Culture has come to play an important p_______（文化发挥着重要的作用）
④the country b________ a long and impressive cultural heritage（这个国家为自己拥有的悠久而璀璨的文化遗产而自豪）
⑤books and publishing are also being made a focus of China's cultural o________（书籍和其他出版物也成为中国发起的文化攻势的重点）
⑥during Mao Zedong's r_______（在毛泽东领导时期）
⑦A protected list of "e________" cultural traditions（一份“濒危”文化传统清单）
参考答案：
①fretting （to fret over 为…所烦恼；近义词：be frantic about 为…疯狂；极度焦虑； to fuss about/over 为…感到焦虑；瞎操心；忙乱） ②workshop ③part ④boasts ⑤offensive ⑥reign ⑦endangered
2．翻译划线部分英文：
参考答案：
（1）中国现在是世界第四大经济强国，在全球贸易谈判以及汇率等各个问题上的影响力与日俱增，但是它没有像《哈里-波特》和《达-芬奇密码》这样的畅销书，只有这样的东西才能让它变成一个文化强国。
（2）通过关注文化来提升中国在海外的形象，这是北京制定的旨在把自己描绘为一支“软力量”的外交总体战略的一部分。
（3）中国官员正在寻找一部大作，从而重新确立中国在世界文学界的地位，并让外国出版商为争夺外文版权展开大战。
（4）北京明白，像电影、音乐和美术这样的文化表现形式也可以和别的商品一样，出口到海外赚取巨额利润，北京希望中国能够和日本及韩国抗衡，成为流行文化潮流的引领者，以及亚洲的文化大国。
（5）但是如今，中国文化所具有的市场潜力以及它对来中国游玩的无数外国游客的吸引力让中国文化在得到官方许可的情况下开始复兴。
3．根据译文，写出句子：
参考译文：To help spread Chinese culture worldwide, they have embarked on a massive drive to popularize Chinese language.（是不是您的翻译与原文相去甚远？这不奇怪，同一意思表达方式成千上万，只要您愿意尝试学习作者的用法，您就达到学习的目的了。）
《参考消息》译文全文：
【香港亚洲时报在线网站7月28日文章】题：中国新的文化大革命 记者安托阿内塔-贝兹洛瓦发自北京
虽然全世界已经开始习惯中国飞速增长的全球贸易顺差，但是中国官员正在为本国一个不断出现赤字的领域苦恼，那就是文化领域。
中国现在是世界第四大经济强国，在全球贸易谈判以及汇率等各个问题上的影响力与日俱增，但是它没有像《哈里-波特》和《达-芬奇密码》这样的畅销书，只有这样的东西才能让它变成一个文化强国。
北京将于2008年主办夏季奥运会，今后几年被视为一个重要契机，中国可以借此展示自己不只是世界上最大的制造工厂。
通过关注文化来提升中国在海外的形象，这是北京制定的旨在把自己描绘为一支“软力量”的外交总体战略的一部分。
从非洲到拉丁美洲，再到亚洲，中国政治家一直想方设法将一个和谐的、热爱和平的国家形象展现在各国面前。在这个过程中，文化发挥着重要的作用。
在中国的外国人经常会想到这是一个有着5000多年历史的文明古国，这个国家为自己拥有的悠久而璀璨的文化遗产而自豪。然而中国人，特别是文化领域的官员也抱怨说，海外的观察家对中国现有的艺术、文化和新闻报道抱有偏见。
现在，中国文化界的负责人正急于扭转这种局面。为了将中国文化推广到全球各地，他们采取了一项旨在普及汉语的大规模行动。北京宣布，计划在全球各地成立100所孔子学院，帮助外国人学习中国普通话。
随着汉语的普及，书籍和其他出版物也成为中国发起的文化攻势的重点。中国官员正在寻找一部大作，从而重新确立中国在世界文学界的地位，并让外国出版商为争夺外文版权展开大战。
去年，企鹅图书有限公司花费10万美元买下了姜戎所著的《狼图腾》的英文版权，从中可以看到这个世界上发展最快的图书市场的未来。
北京明白，像电影、音乐和美术这样的文化表现形式也可以和别的商品一样，出口到海外赚取巨额利润，北京希望中国能够和日本及韩国抗衡，成为流行文化潮流的引领者，以及亚洲的文化大国。
根据文化部发布的报告，目前日本和韩国的文化产业在国际文化市场上占据13%的份额，而中国及亚洲其他所有国家的文化产业在国际文化市场所占的份额只有约6%。
在毛泽东领导时期，共产党发动人们“破四旧”，从过去的风俗习惯到过去的节日，再到过去的思想与传统，都成为需要破除的东西。但是如今，中国文化所具有的市场潜力以及它对来中国游玩的无数外国游客的吸引力让中国文化在得到官方许可的情况下开始复兴。
今年，国务院新确立了“文化遗产日”，旨在宣传和保护中国非物质文化遗产。政府还拟定了一份“濒危”文化传统清单，其中包括一些古老的手工艺和节日，此外还就保护中国文化遗产出台了一部法律。中国还计划在举办奥运会之前开放一系列新的博物馆和文化场馆。
By Antoaneta Bezlova
BEIJING - While the world is getting used to China's ballooning global trade surplus, Chinese mandarins aref_______①over the one area in which the country has been posting a continuous deficit - culture.
（1）China now may be the world's fourth-largest economy, wielding[1] increasing influence in everything from global trade talks to currency rates, but it lacks the success stories of Harry Potter and The Da Vinci Code, which would transform it into a cultural heavyweight.
With Beijing due to host the 2008 Summer Olympic Games, the next few years are being perceived as an opportunity for the country to show that it is more than just the world's largest manufacturingw_______②.
（2）Attempts to use cultural pursuits in boosting China's image overseas are part of Beijing's overall diplomatic strategy to portray itself as a "soft power".
In diplomatic corridors from Africa to Latin America and Asia, Chinese politicians have tried to advance the image of a harmonious and peace-loving country. Culture has come to play an importantp_______③in the persuasion process.
Foreigners in China are frequently reminded that as a civilization with more than 5,000 years of history, the countryb________④a long and impressive cultural heritage. But Chinese people and cultural officials, in particular, also complain that observers overseas get a veryslanted[2]view of China from existing art, culture and news.
Now, Chinese culturalgurus[3]are keen to reverse that.________________________.（为了将中国文化推广到全球各地，他们采取了一项旨在普及汉语的大规模行动。）Beijing has announced plans to set up 100 Confucius Institutes around the world to help foreigners learn China's official language, Mandarin.
As the language is popularized, books and publishing are also being made a focus of China's culturalo________⑤.（3）Officials are looking for a success story that would firmly re-establish China on the literary map of the world and make foreign publishers engage in bidding wars for the translation rights.
Last year provided a glimpse of what the future could hold for one of the world's fastest-growing book markets. Penguin Books set a Chinese record when it purchased for US$100,000 the worldwide English rights to the literary bestseller, The Wolf Totem, by Jiang Rong.
（4）Beijing knows that cultural expressions such as films, music and art can be lucrative export items just as any other product and wants to see China rivaling Japan and South Korea as pop-culture trend setters and major cultural players in Asia.
Currently, the cultural industries of Japan and South Korea account for 13% of the international culture market while China and all the other countries in Asia make up some 6%, the Culture Ministry reports.
In the long years of political campaigns during Mao Zedong'sr_______⑥(1949-76), the Chinese Communist Party rallied people to destroy the "four olds" - everything from old customs and festivals to old beliefs and traditions. （5）But nowadays the market potential of Chinese culture and its appeal to the millions of tourists visiting the country have led to an officially sanctioned cultural renaissance at home as well.
This year the State Council, or China's cabinet, established a new Cultural Heritage Day, devoted to promoting and preserving China's intangible cultural heritage. A protected list of"e________⑦"cultural traditions, including old craftsmanship and festival rituals, has been drawn up, as well as a new law on the preservation of China's cultural heritage. A series of new museums and cultural venues are being planned for unveiling in Beijing before the Olympic Games.
NOTES:
[1]wield v.挥（剑）；施加影响
[2]slant v.倾斜
[3]guru n.权威；倡导者；领袖
试一试：
1．根据首字母提示和译文，填入适当单词：
①Chinese mandarins are f_______ over the one area in which the country has been posting a continuous deficit（中国官员正在为本国一个不断出现赤字的领域苦恼）
②it is more than just the world's largest manufacturing w_______（不只是世界上最大的制造工场）
③Culture has come to play an important p_______（文化发挥着重要的作用）
④the country b________ a long and impressive cultural heritage（这个国家为自己拥有的悠久而璀璨的文化遗产而自豪）
⑤books and publishing are also being made a focus of China's cultural o________（书籍和其他出版物也成为中国发起的文化攻势的重点）
⑥during Mao Zedong's r_______（在毛泽东领导时期）
⑦A protected list of "e________" cultural traditions（一份“濒危”文化传统清单）
参考答案：
①fretting （to fret over 为…所烦恼；近义词：be frantic about 为…疯狂；极度焦虑； to fuss about/over 为…感到焦虑；瞎操心；忙乱） ②workshop ③part ④boasts ⑤offensive ⑥reign ⑦endangered
2．翻译划线部分英文：
参考答案：
（1）中国现在是世界第四大经济强国，在全球贸易谈判以及汇率等各个问题上的影响力与日俱增，但是它没有像《哈里-波特》和《达-芬奇密码》这样的畅销书，只有这样的东西才能让它变成一个文化强国。
（2）通过关注文化来提升中国在海外的形象，这是北京制定的旨在把自己描绘为一支“软力量”的外交总体战略的一部分。
（3）中国官员正在寻找一部大作，从而重新确立中国在世界文学界的地位，并让外国出版商为争夺外文版权展开大战。
（4）北京明白，像电影、音乐和美术这样的文化表现形式也可以和别的商品一样，出口到海外赚取巨额利润，北京希望中国能够和日本及韩国抗衡，成为流行文化潮流的引领者，以及亚洲的文化大国。
（5）但是如今，中国文化所具有的市场潜力以及它对来中国游玩的无数外国游客的吸引力让中国文化在得到官方许可的情况下开始复兴。
3．根据译文，写出句子：
参考译文：To help spread Chinese culture worldwide, they have embarked on a massive drive to popularize Chinese language.（是不是您的翻译与原文相去甚远？这不奇怪，同一意思表达方式成千上万，只要您愿意尝试学习作者的用法，您就达到学习的目的了。）
《参考消息》译文全文：
【香港亚洲时报在线网站7月28日文章】题：中国新的文化大革命 记者安托阿内塔-贝兹洛瓦发自北京
虽然全世界已经开始习惯中国飞速增长的全球贸易顺差，但是中国官员正在为本国一个不断出现赤字的领域苦恼，那就是文化领域。
中国现在是世界第四大经济强国，在全球贸易谈判以及汇率等各个问题上的影响力与日俱增，但是它没有像《哈里-波特》和《达-芬奇密码》这样的畅销书，只有这样的东西才能让它变成一个文化强国。
北京将于2008年主办夏季奥运会，今后几年被视为一个重要契机，中国可以借此展示自己不只是世界上最大的制造工厂。
通过关注文化来提升中国在海外的形象，这是北京制定的旨在把自己描绘为一支“软力量”的外交总体战略的一部分。
从非洲到拉丁美洲，再到亚洲，中国政治家一直想方设法将一个和谐的、热爱和平的国家形象展现在各国面前。在这个过程中，文化发挥着重要的作用。
在中国的外国人经常会想到这是一个有着5000多年历史的文明古国，这个国家为自己拥有的悠久而璀璨的文化遗产而自豪。然而中国人，特别是文化领域的官员也抱怨说，海外的观察家对中国现有的艺术、文化和新闻报道抱有偏见。
现在，中国文化界的负责人正急于扭转这种局面。为了将中国文化推广到全球各地，他们采取了一项旨在普及汉语的大规模行动。北京宣布，计划在全球各地成立100所孔子学院，帮助外国人学习中国普通话。
随着汉语的普及，书籍和其他出版物也成为中国发起的文化攻势的重点。中国官员正在寻找一部大作，从而重新确立中国在世界文学界的地位，并让外国出版商为争夺外文版权展开大战。
去年，企鹅图书有限公司花费10万美元买下了姜戎所著的《狼图腾》的英文版权，从中可以看到这个世界上发展最快的图书市场的未来。
北京明白，像电影、音乐和美术这样的文化表现形式也可以和别的商品一样，出口到海外赚取巨额利润，北京希望中国能够和日本及韩国抗衡，成为流行文化潮流的引领者，以及亚洲的文化大国。
根据文化部发布的报告，目前日本和韩国的文化产业在国际文化市场上占据13%的份额，而中国及亚洲其他所有国家的文化产业在国际文化市场所占的份额只有约6%。
在毛泽东领导时期，共产党发动人们“破四旧”，从过去的风俗习惯到过去的节日，再到过去的思想与传统，都成为需要破除的东西。但是如今，中国文化所具有的市场潜力以及它对来中国游玩的无数外国游客的吸引力让中国文化在得到官方许可的情况下开始复兴。
今年，国务院新确立了“文化遗产日”，旨在宣传和保护中国非物质文化遗产。政府还拟定了一份“濒危”文化传统清单，其中包括一些古老的手工艺和节日，此外还就保护中国文化遗产出台了一部法律。中国还计划在举办奥运会之前开放一系列新的博物馆和文化场馆。
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